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Sandra Balic joined CMG in 2009 as Manager, Financial Reporting. She was subsequently promoted to Controller in 2010 prior to her appointment as the Vice President, Finance and Chief Financial Officer in 2013.
In her current role, Sandra provides leadership for the company’s finance function including accounting and controls, financial risk management, balance sheet management, financial planning and analysis, and tax. She is responsible for the development and implementation of financial strategies, budgets and financial reporting systems that support the company’s scaling and growth strategy.
Sandra is a Chartered Professional Accountant with more than 15 years of experience in accounting and financial management and holds a Bachelor of Management, Advanced Accounting degree from the University of Lethbridge.
“Entrepreneurial talent is one of the key values in managing a successful business as it means running a company as a true business owner – being solutions-focused, understanding risks and opportunities, and making decision in a pragmatic way with a focus on bottom line.”
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